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Innovating the Scandinavian way

Being small, Scandinavian countries have had to open up to trade and cultural exchange with other nations. The need for openness and collaboration has evolved into a way of working and has made ground for innovation the Scandinavian way.

SBSeating has a strong tradition of working with talented designers. The outcome from such collaborations forms the basis of whom we are today. We always challenge ourselves to find the best possible way to co-create. We find that breaking out of our comfort-zone together with external expertise is a fun and meaningful way to innovate and thrive. Together we synthesize the complexity of the task at hand into relevant and meaningful objects. We believe in co-creativeness because know that we make it better together.

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